Shane Lowry has landed not one but two major sponsorship deals ahead of the 2026 golf season.
The Irishman has teamed up with both Consello and RBC in two lucrative brand deals.
Shane Lowry has landed two major endorsement deals in as many days ahead of the 2026 golf season.
The Mullingar-born man has teamed up with global advisory and investing platform Consello Ireland, whilst also becoming an ambassador for global banking firm RBC.
Lowry returned at TGL on Tuesday night, with his two new sponsors visible on his attire as The Bay Golf Club were defeated by last year’s TGL victors Atlanta GC 7-4 in their first match of Season 2.
These two major endorsement deals with two global brands will help back Lowry in his quest of adding more majors and professional titles to his name between now and the conclusion of his golf career.
Lowry confirmed his retirement plans before Christmas, but still has several years left at the highest level before he calls it a day. For this time period, the 38-year-old will be a brand ambassador for both RBC and Consello.
https://twitter.com/NUCLRGOLF/status/2008566739395907886
The 2019 Open champion expressed his delight at both sponsorship deals, and is looking forward to working with both brands going forward:
“I’m thrilled to be the newest member of Team RBC and am proud to represent their brand on tour,” Lowry said of his partnership with RBC.
“I’m proud to be associated with a firm so relentlessly focused on helping the best in the world be even better and excited to be partnering with the team,” the Irishman also said of his new deal with Consello.
As a result of his new endorsement deals, Lowry will tee it up at both the 2026 RBC Heritage and RBC Canadian Open.
He joins fellow professionals such as Corey Conners, Sam Burns, Sahith Theegala, Adam Hadmin and Nick Taylor on the Team TBC roster.
First look at @ShaneLowryGolf with the @RBC shield at @TGL Tuesday night. https://t.co/yEayiW6STA pic.twitter.com/dfRrVPv8qJ
— Adam Stanley (@adam_stanley) January 7, 2026
As well as his new sponsorship deals with RBC and Consello Ireland, Shane Lowry has his fair share of brand deals with several other global brands.
The Offaly man boasts a net worth of €23milion+, which is partly down to his array of endorsement deals and partnerships with these multi-million dollar global companies.
The former major champion will be hopeful of proving this backing worthwhile from his various sponsors, as Lowry eyes Masters success with aspirations of Rory McIlroy putting the Green Jacket on his shoulders at Augusta in April.
Along with Consello and RBC, Lowry currently has existing brand deals with Srixon, Zurich, Amgen, Jameson Irish Whiskey, BMW and Mastercard. He also has a charity partnership with the Children’s Health Foundation Temple Street.
Shane Lowry has a new sponsorship with investment firm Consello, which will appear on Lowry's front right shirt.
CEO advisory firm Teneo had been in that spot in recent years pic.twitter.com/06sF2Zairl
— Josh Carpenter (@JoshACarpenter) January 5, 2026
It is unknown exactly the figure Lowry is paid from his sponsors per annum, but it’s sure to be a substantial amount. These partnerships have and will continue to earn the 38-year-old additional money in the years to come between now and the end of his career.
With the addition of RBC and Consello as two new brand partners of Lowry’s from 2026 onwards, the Irishman will be heading into the new season with the backing of multiple global brands and world-leading companies.
Lowry plays the Dubai Invitational in mid-January as his first tournament of the calendar year, which also happens to be his debut at the event.
He will tee it up a week later at the Dubai Desert Classic as well on the DP World Tour, before getting his PGA Tour season underway after this international swing to the UAE.
It is shaping up to be a huge season for Ryder Cup hero Shane Lowry in 2026.
Paul has worked in the sports journalism industry for several years now, specialising in boxing, MMA, golf and darts. This includes writing breaking news stories, in-depth features, predictions and more. Based in Belfast, Paul regularly attends live sporting events both at home and worldwide. Paul is a Director at YouTube channel ESBR Boxing, as well as featuring regularly at BBC Sport NI. Paul's knowledge of a Irish sports and sportspeople is extensive, having attended events locally as a fan from a young age as well as in a professional capacity after graduating with a First Class Honours degree in Sports Journalism.
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