With the 2016/2017 Champions League kicking off on Tuesday night, competition sponsors Heineken have launched their advertising campaign for the tournament with a new commercial featuring Manchester United manager Jose Mourinho.
The commercial shows Mourinho on top of a rooftop giving a stirring pre-match speech to a city backdrop before eventually retreating inside his apartment while sipping on a bottle of Heineken.
Mourinho, who is of course a two time Champions League winning manager with Inter Milan and Porto, will play no part in this season’s competition as Manchester United finished fifth last season behind Manchester City, meaning United will now play in the UEFA Europa League on Thursday instead. His primary aim for this season will be to get the Red Devils back into the Champions League for next year.
Mourinho’s deal with Heineken confirms the 53-year-old’s status as the highest paid manager in world football with the advertising deal believed to be worth £4 million over two years according to The Telegraph.
Mourinho will be Heineken’s global football ambassador for the next two years, adding to his extensive portfolio of endorsements that earn him around £10 million a year on top of his £12 million wages at United.